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Smart Ring

A full direct-to-consumer product architecture, from 3D configurator to returns policy.

Consumer hardware · D2CConcept

Smart Ring

  • Next.js
  • Three.js r184
  • React Three Fiber
  • TypeScript

The problem

Hardware brands need more than a landing page. The test here was building the whole surface a real D2C launch requires — configuration, accounts, sizing, warranty, returns — without any of it feeling like an afterthought bolted to a marketing site.

What we built

  • Two Three.js scenes driving live product rendering
  • Finish selector that updates the 3D model in place
  • Seventeen routes covering product, technology, sizing, warranty, returns and press
  • Account and sign-in flow
  • Reserve-now conversion path
  • Horizontal-scroll finish gallery

Have a project in mind? Let's get to work.

Our team is here to deliver tailored solutions that drive results. Tell us what you are building and we will come back with a route to it.